Lincoln Black Label™

The ultimate expression of Lincoln Black Label ownership offers premium themed vehicle designs and a suite of exclusive benefits.

_{Available at participating Lincoln Black Label™ Retailers only.}

Black Label Features

Every Lincoln Black Label™ vehicle is a study in refined artistry. It’s craftsmanship you don’t simply see but feel as a sensory experience.^*
Rare leathers, open-pore woods, hand-finished metal accents, and bespoke motifs come together in harmony to help create an atmosphere that feels both serene and deeply personal.^*
Lincoln Black Label™ helps keep your vehicle performing at its best on your schedule with Lincoln Pickup & Delivery^* and four years or 50,000 miles of Premium Maintenance.

A man and a woman viewing different paint chips.

Designed for your lifestyle

Lincoln Black Label ownership is designed around your comfort and your time. Whether you explore through a mobile showroom delivered to your door, or visit a dealership featuring a dedicated fitting room, your experience is curated with an emphasis on ease.

A Lincoln sales person showing a customer a feature inside the Lincoln vehicle.

Service on your terms

Black Label ownership extends beyond your vehicle. From first inquiry to final delivery, our concierge-style approach helps ensure that every service visit meets you where you are and feels unmistakably yours.

Black Label exclusive design themes

Each Lincoln Black Label theme combines world-class materials with exclusive design elements to create a singularly inspiring ambiance.

A woman standing in the wilderness and a seat inside the Lincoln Navigator.

Atmospheric

Inspired by the quiet clarity of the post-rain still, Salt Crystal Gray leather interior seating surfaces with Diamond Drizzle Perforation, open-pore wood, and cool metallic elements create a cocoon of calm sophistication.

Enlighten

Drawing from the warmth of a rising sun, Opulence leather seating surfaces with Horizon Perforation, Horizon Grid appliqués, and luminous metallic touches brighten the cabin.

Invitation

Rich Black Onyx leather interior, sculptural Khaya wood trims, and polished metallic accents reflect the warmth and intimacy of gathering with friends.

Moonbeam

Soft Opulence leather seating surfaces with Lunar Perforation inserts, Moon Ash wood appliqués, and luminous metallic accents create an interior inspired by the calm glow of moonlight.

Invitation

A rich Black Onyx leather interior, sculptural Khaya wood trims, and polished metallic accents reflect the warmth and intimacy of gathering with friends.

Flight

Inspired by the sensation of flight, smooth Savannah leather seating with Runway Perforation inserts and streamlined metal details help create a cabin that feels light, confident, and dynamic.

Aurora

Luminous Allura Blue leather, iridescent accents, and layered textures reflect the shifting beauty of the northern sky in our newest theme, exclusive to the 2026 Lincoln Nautilus® SUV.

Chalet

Cashmere Sanctuary leather and soft textures recall alpine retreats, while cool, contrasting Silverwood appliqués capture the stillness and exhilaration of a downhill run.