What is the Lincoln Access Rewards Program?

The Lincoln Access Rewards (LAR) Program* is a loyalty experience with three tiers of membership. The program allows you to earn and redeem valuable points on vehicle service and maintenance, a new vehicle purchase, and more. It provides access to exclusive events and offers.

Join LAR: When you download the Lincoln Way®** App, or enroll online, and accept the Terms and Conditions, you automatically become a member of LAR. If you already use the App, you will be automatically enrolled in LAR when you accept the Terms and Conditions. If you joined Lincoln Way prior to March 2019, you will need to accept the new Terms and Conditions to be enrolled in LAR.

Notes:

  • All new vehicle purchases and paid services/purchases completed at the retailer will earn points in your LAR Account.
  • Reference the LAR website for program specifics.
  • Points will expire after 2 years (730 days) of account inactivity.

Additional Information

How Do I Enroll in Lincoln Access Rewards?
How Do Members Earn Access Rewards Points During Ownership?
What Are the Lincoln Access Rewards Tiers?


*Must be enrolled in Lincoln Access Rewards™ to receive Lincoln Access Rewards™ Points. Points are not redeemable for cash and have no monetary value. Point earning and redemption values are approximate and vary by products and services redeemed. See the Lincoln Access Rewards Program Terms at www.lincoln.com/support for information regarding expiration, redemption, forfeiture, and other limitations on Lincoln Access Rewards Points.

*Lincoln Way® App, compatible with select smartphone platforms, is available via a download. Message and data rates may apply.