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Who leaves ratings and reviews?

Ratings and reviews are provided by customers who have either purchased a vehicle or visited a retailer for service.

How are ratings and reviews collected?

Customers are invited to participate in a survey administered by MaritzCX, an independent, third-party supplier.

Can retailers edit or remove reviews?

No. Ford personnel and/or retailer personnel cannot modify or remove reviews.

Are reviews modified or monitored before being published?

MaritzCX moderates public reviews to ensure they contain content that meet Review guidelines, such as:

‣No Profanity or inappropriate defamatory remarks

‣Fraud

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‣No Competitor references (e.g., another brand or retailer)

‣Dangerous behavior (e.g. threatening to harm employees or others)

‣Lack of adequate text (e.g., symbols, emoji’s and random letters)

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